MGT7306 [at Georgia Tech]

Buyer Behavior, 3 credit hours — Doctoral course in consumer behavior. Provides an introduction to the major theories in consumer behavior and discusses current research and methodology on theory development.

No prereqs

Taught by:

Main sections

MGT7306A

Taught by Samuel Bond. CRN is 93092, [view on OSCAR].

Meetings
  • in Scheller College of Business every